Excomatix Digital Study
Six30Labs×Excomatix
Digital Experience Study · 2026
Prepared for Excomatix leadership · October 2026

The business has evolved.
The digital experience should too.

A proposed digital direction for Excomatix: supply-chain expertise, industrial credibility and proprietary technology, expressed in one experience.

Start with the strength

There is a strong story here.
It deserves to lead.

The opportunity is not to invent a new story. It is to make the existing one impossible to miss. These are the figures Excomatix already publishes.

50+Subject matter experts
15+Enterprise transformation projects
10+Countries service coverage
10+Specialized solution partners
Six30Labs assessment

Built for where the business was.

The current site was built for an advisory practice, and it has done that job. The business now pairs advisory with proprietary technology. The structure of the site can say so from the first screen.

Positioning

The homepage opens with a descriptor, “Advisory Practitioners & Supply Chain Solution Integrated Services”, then moves to six equal service tiles.

Authority

The proof points (10+ countries, 50+ experts, 15+ transformations, 10+ partners) and the client voices sit below the services.

TUBETRAXX

A proprietary product is the fifth of six service tiles. Its strongest hook, OCTG at roughly 10–20% of well cost, appears further down the page.

Phone first

A link shared by message or email is often opened on a phone first. The redesign designs that screen first, then scales up.

Brand perception

The identity reads as an advisory practice. The proposition is advisory plus technology a visitor can see on the first screen.

The opportunity

From a website that explains Excomatix
to a digital experience that expresses it.

Our point of view

We’re not proposing
a prettier website.

We’re proposing a stronger digital expression of Excomatix.

The brand equation

One story. Three forces.

Expertise

Human intelligence

Strategy
Sourcing
Materials
Inventory
Logistics
SAP & training

+
Technology

Connected visibility

TUBETRAXX
Tracking
Traceability
Document repository
Well schematics

+
Execution

Real-world performance

Transformation
Integration
Operational improvement
Sustainable results

Design exploration

One Excomatix.
Three futures.

Each direction keeps the same business truth and changes how Excomatix is perceived. Open any one as a live homepage, with the real navigation, and switch to the phone view.

Six30Labs recommendation

Industrial
× Technology

Excomatix works where deep human expertise meets industrial technology. Direction B gives both equal authority on the first screen, and makes TUBETRAXX a destination of its own.

What happens next

Three steps to a build-ready design.

Decide

Choose a direction. We recommend B, and can combine elements of A or C.

Provide

Logo files and brand guidelines, photography, TUBETRAXX screens with a short product walkthrough, and the list of pages to carry over.

Then

Six30Labs returns scope, timeline and investment for the chosen direction.

Concept for discussion. Wording is taken from excomatix.com; imagery is placeholder artwork and logos are text wordmarks until brand files are supplied.
Concept for discussion. Wording is taken from excomatix.com; imagery is placeholder artwork and logos are text wordmarks until brand files are supplied.
Concept for discussion. Wording is taken from excomatix.com; imagery is placeholder artwork and logos are text wordmarks until brand files are supplied.